eCommerce underestimated

ecommerce-underestimated-001_0As eCommerce and online activities are moving on, many retailers are too slow in engaging themselves to get ready for online shopping. Online sales in America are already approaching $200 billion a year.

According to the Economist, a weekly publication, too many large retailers are lagging behind in adapting their business for online retailing. There is plenty of room for creative thinking in how to balance your physical shop with an online shop. Thinking up which products are better online than in the shop is not only a question of getting rid of CDs and DVDs which sell as digital goods, but also bigger products like nappies. As an example Amazon.com has become a large seller of Pampers.

Turn your physical shop into a really nice experience.

See the following articles
Retailers and the internet: Clicks and bricks
Shopping and the internet: Making it click

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